LeMieux to stay ‘true to its roots’ as brand for sale for £150m

Lemieux1.jpg
(Image credit: LeMieux Ltd.)

Leading equestrian brand LeMieux will be for sale for over £150m, but will “stay true to its roots” as its founders will remain involved.

British former Olympic eventer Robert Lemieux and his wife Lisa will play an “active role” in the brand they started nearly 20 years ago, which has increased its annual revenue from £10m in 2018 to £50m.

Eleanor Jones
News editor

Eleanor is an experienced journalist who spent over eight years working for local and national newspapers before joining H&H as news editor in March 2016. Passionate about equine welfare and exposing the truth, Eleanor has reported on all aspects of the industry, from Brexit to anti-bullying campaigns, and from dressage rules to mules. Her sport of choice is showjumping, in which she competes her own horses, and she also enjoys reporting at local jumping shows through to international championships.