Horse & Hound’s first ever co-buy sold out in just 1hr and 10mins, with 20 lucky readers each buying the Fairfax Performance long dressage girth for a bargain price of just £140, saving a huge £100 on the normal price.
“I am delighted with the response to our first co-buy,” said H&H website editor Carol Phillips. “The innovative girth proved a popular choice among our readers and we have been inundated with requests for other girths in the range.”
H&H forum regular Katie Mortimore was delighted to be the lucky individual to receive her girth absolutely free. Katie referred more people into the co-buy than any other buyer, so she will be refunded the cost of the girth.
“I think the co-buying set up is a great idea and I’m not just saying that as I have got the girth free of charge!” said Katie. “The discount on the Fairfax girth went beyond what I expected.
“I’ll be keeping a firm eye on future offers as if the discount is as good as with the Fairfax girth, there are definitely some bargains to be had.”
Readers who would like to suggest a product to feature in a future co-buy can do so via the forum, facebook comments (below) and using #HHwishlist on twitter.
“This is a brilliant start to a very exciting new venture for Horse & Hound,” explained Carol. “We want to help our readers get fantastic bargains and we look forward to working with suppliers, retailers and manufacturers to offer fabulous marketing and exposure for their products. It’s a win, win situation.”
Suppliers, retailer and manufacturers who would like to take part in the co-buying scheme should call 020 3148 4228 for more details.