Equestrian sport running behind closed doors has resulted in an enthusiastic audience for live-streaming as increasing numbers of shows and events broadcast to the world. H&H finds out more about the latest developments...
THE pandemic has “accelerated” changes to event coverage as more shows look to include live-streaming, making the sport accessible to a worldwide audience.
With competitions running behind closed doors, and restrictions on the number of people allowed to attend, more shows across the disciplines are being made available to view online.
Richard Burdett, chief creative officer of equestrian sports network Horse & Country, told H&H live-streaming has been “transformative” in providing access to the sport.
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