Mats Björnetun on his trajectory from hot rods to cross-country safety devices
Under the MIMsafe brand, my company is the industry leader within the field of crash-tested dog cages, gates and universal cargo nets. We also produce MIMclips, the frangible devices which allow cross-country fences to “collapse” safely to help prevent falls. These became mandatory on 1 January 2021 on all fences to which they can be fitted at all FEI events.
Originally I was a farmer. I wasn’t interested in studying at school, but I was interested in motorcycles and hot rods, and was involved in drag-racing. Engineering and building things fascinated me.
You can also read this feature in the 13 May issue of Horse & Hound magazine.
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