Shetland pony society withdraws from sale after ‘serious welfare concerns’
The Shetland Pony Stud Book Society has announced it has withdrawn the auspices of the society from the annual Shetland pony sale which takes place at Thimbleby & Shorland’s auction mart in Reading.
After the 2018 sale, which was the 50th year the fixture had been held at the market, the society says it received a number of complaints from people who had attended, who apparently expressed “serious concern” for the welfare of some of the ponies who were sold .
On behalf of the society council, president Jill Jones confirmed the society will not be involved with next year’s event, but is unsure whether Reading Mart will continue to hold a pony sale .
“Council received an unprecedented amount of complaints from members and unanimously decided that there was no option but to resign our involvement with the sale,” she said.
“Most of the complaints were to do with concerns over the welfare of some of the ponies and how they were being treated by some of the purchasers outside of the ring.
“The auctioneers are in the ring working hard to get the best prices for the ponies and they can’t often be outside to see what goes on.” She claims “there is a distinct lack of supervision as well as a contingent of people who cannot be controlled”.
Article continues below…
Never miss out on the latest happenings in the equestrian world
Socks the Shetland rocks knitwear
The moonwalking stallion has now turned his hoof to promoting his native Shetland Islands
Escaped Shetland causes chaos at Gloucestershire airport
The escaped pony was “having a fantastic time” galloping about on the 400-acre airfield
Subscribe to Horse & Hound magazine today – and enjoy unlimited website access all year round
“We are by no means trying to stop the Reading sale but all we are saying is that regretfully we are no longer associated with it as a society,” Ms Jones added.
The auction mart declined to comment when contacted by H&H.
For all the latest equestrian news and reports, don’t miss Horse & Hound magazine, out every Thursday. In this week’s issue, find reports from this winter’s latest hunting fixtures, dressage and show jumping competitions and lots more exclusive content.
Stay in touch with all the news in the run-up to and throughout the major shows and events during 2026 and beyond with a Horse & Hound subscription. Subscribe today for all you need to know ahead of these major events, plus online reports on the action as it happens from our expert team of reporters and in-depth analysis in our special commemorative magazines. Have a subscription already? Set up your unlimited website access now

Born and raised in the Lake District, Alex has grown up on the showing scene. She has qualified and competed ponies at the Royal International, Horse of the Year Show and Olympia and has first-hand knowledge of the current issues in the showing world as well as the horses, ponies and riders who compete in the sport. Alex joined H&H in January 2018 as showing editor, cementing its place as the leading equestrian publication for both showing reports and current showing news in the UK. She moved on in October 2024 to pursue other opportunities, but continues to write for us on a freelance basis.