UK equestrian sponsorship round-up

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  • Aloeride

    International dressage rider Leah Beckett has secured a sponsorship deal with the natural organic aloe vera feed supplement company.

    Based in Surrey, Leah is a former pony and young rider European medallist.

    She previously rode for the Woodlander Stud and won the 2014 young horse class at the Badminton Dressage Championships on board Debonair.

    Leah joins show judge, rider and producer Loraine Homer, fellow international dressage rider Lucy Cartwright and eventer and ex-racehorse trainer Victoria Bax.

    Harrison Clark Rickerbys

    The law firm continued its support of British Dressage (BD) by sponsoring this year’s “Best of British” national convention.

    The event featured sessions with top riders and trainers, including Charlotte Dujardin, Carl Hester, Sophie Christiansen and Angela Weiss.

    The firm also sponsored a competition to win a bespoke dressage saddle, which was entered by more than 1,000 people.

    Harrison Clark Rickerbys has been supporting BD since 2013.


    The body protector manufacturer will continue its sponsorship of British Eventing’s BE80(T) next year.

    BE is holding 81 of the training fixtures next season.

    Airowear, which is a division of Charles Owen, will also continue to support the cross country technical merit prize.

    Roy Burek, of Charles Owen said: “This series not only offers a great step into the sport but also gives excellent opportunities to gain training and ultimately create safe competitive cross-country riding.”


    The insurance company is continuing its support of British Eventing (BE) for another year.

    2016 will mark the fourth year of KBIS’ title sponsorship of BE’s young horse championships.

    It will also be the firm’s 11th year of supporting the ONu18 Regional Championships.

    As well as its sponsorship of these two series, KBIS will remain as a fence sponsor for the Bailey’s jumping and style (JAS) indoor eventing series.

    David Holmes, of BE, said: “Guy Prest and the team at KBIS are extremely supportive and enthusiastic about our sport, so we are delighted to learn of their continued sponsorship and hope that we continue to work together for many years to come.”

    Novae Group

    The insurer has revealed a sponsorship deal with conditional jockey Lizzie Kelly.

    Lizzie, 22, has been race riding for six years and has ridden 23 winners under Rules in the past five seasons.

    David Higgins, from Novae, said that they are “delighted” to be sponsoring Lizzie for the year ahead.

    “In a very short time Lizzie has demonstrated significant ability and skill in the saddle with high profile wins on Aubusson and Tea for Two,” he said.

    “Her future as a National Hunt jockey looks very exciting indeed.”

    The company also sponsors amateur jockey Max Kendrick, Nicky Henderson and the Cravan Stakes held at Newmarket racecourse in April.

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