Sponsorship news in the UK industry

  • Paralympic gold-medallist Natasha Baker and eventer Victoria Bax have renewed their sponsorship contracts with Golly Galoshes — the makers of gaiters designed to keep your horse’s boots and bandages clean.

    The British Eventing Scottish Novice Championships — which will be held at Hendersyde Park from 3-4 August — will be sponsored by St James’s Place Wealth Management this year.

    Verdo Horse Bedding — which makes heat-treated soft wood pellets — has announced it will be sponsoring showjumper Daniel Moseley, who has set up under his own name, having moved away from William and Pippa Funnell’s yard.

    Young showjumper Jessica Mendoza will be sponsored by feed company NAF. The deal covers Team Mendoza’s top three horses — Classic Highfly, Nuggets L’Amandour and Spirit.

    Childeric Saddles UK has announced it will be sponsoring Little Downham Horse Trials at the Ely Eventing Centre in Cambridgeshire. “We are delighted to be involved with Downham and visibility at this event means that Childeric UK is seen by riders of all levels,” said Tricia Bracegirdle from the company.

    Newmarket racecourse has announced that Lanwades Stud, based on the edge of Newmarket, has renewed its association with the Grade Three Nell Gwyn Stakes, and willalso become the title sponsor of the EBF Montrose Fillies’ Stakes this year.

    Feed specialist TopSpec, clothing company Caldene and Equestrian Life Magazine have all renewed their sponsorship of the British Equestrian Trade Association’s (BETA) annual fair, BETA International, for 2014.

    A demonstration in the “Learning Zone” at this year’s Blenheim Horse Trials (12-15 September) will be sponsored by Bates Saddles. The demonstration will aim to help people identify if their saddle is out of balance and how to make adjustments for the optimal fit.

    Swiss watchmaker Longines has been announced as the title partner and official timekeeper of the Global Champions Tour. “We are proud to support this extraordinary series of events in showjumping with our timekeeping expertise,” said Longines president Walter von Kanel.

    This year’s Supreme Pretty Polly Ridden Championship — for home-produced ponies — will be sponsored by feed company TopSpec. The championship will be held at the North of England Summer Pony Show on 13 July at Arena UK.

    Equestrian footwear company Ariat will be providing a “land train” at this year’s Blenheim Horse Trials to take people from the pay lanes to the main arena. “I am sure it will be popular with adults and children alike, as well as providing a valuable service to transport weary shoppers and all their purchases,” said event director Mandy Hervieu.

    Olympic showjumper Daniel Bluman,23, will represent French luxury company Hermès. “I feel honoured to have been chosen by Hermès,” he said. “The beauty and the quality of their products is amazing.”

    Online retailer Shadow Horse will be sponsoring top dressage riders Maria and Michael Eilberg. “We are incredibly excited about working with Maria, Michael and the family,” said the company’s Chloe Bernard. “It is a fantastic testament to our product that such high calibre names such as the Eilbergs wish to be associated with Shadow Horse.”

    The initiative Fit to Ride has chosen to support the charity Spinal Research. It will donate £2 to the charity for every rider who takes part in a Fit to Ride clinic.

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