A magazine subscription makes a great Christmas gift as it lasts a whole year and will give a full 12 months of enjoyment.

In the past you needed the full address of the recipient in order to set up a gift subscription, but thanks to our new ‘giftdirect’ service, all we need is your friend’s email or mobile number, and we can take care of the rest.

So why not give the gift of Horse & Hound this Christmas for just £89.99 — that’s a saving of £45!

And this great service is available for other IPC magazines too. Know someone who is a bit of a wine buff? A subscription to Decanter costs just £29.99 — that’s a saving of 24. Or is a friend mad keen on rugby? A subscription to Ruby World costs £34.99. And for country sports enthusiasts, The Field is also available for just £34.99.

So whatever your friends and family are interested in, you can make inroads into your Christmas shopping without leaving your desk with ‘giftdirect’.