Fire service joins road safety campaign after two equine deaths
Scottish Fire and Rescue is teaming up with police and the British Horse Society (BHS) in an attempt to protect vulnerable road users including riders.
Firefighters will be touring events this summer with the aim of encouraging all road users to work together for their safety, “with a particular focus on horse riders who routinely use rural roads”.
Watch manager Susan Maxwell told H&H there have been some “particularly bad” recent road incidents involving horses, including two equine deaths.
“I’m a rider myself and I know how hairy it can be on the roads, even if you’re in all the high-vis gear possible,” she said.
“The aim of this campaign is to educate drivers and vulnerable road users themselves, about interacting more safely.”
Ms Maxwell said the Be Safe – Be Seen campaign bus will feature posters and copies of articles on road incidents, and that members of groups including the BHS and running and cycling clubs will be on hand. The fire service’s full-size model horse, used for rescue training, will also be present, decked out in high-vis gear supplied by Equisafety and Harry Hall.
Messages to riders will include the importance of wearing high-vis, as although it is not compulsory, the lack of it could affect the outcome of any legal case following an incident.
Never miss out on the latest happenings in the equestrian world
Article continues below…
Former Top Gear presenter presents hard-hitting riding road safety message
'If you hit a horse hard, it’s going
Ask H&H: high-visibility clothing
Horse & Hound explains whether wearing high-visibility riding
‘I don’t want to kill a horse’: Motorcyclist’s fears for riders hacking in the dark
A motorcyclist who came across horses being ridden
Dumfries and Galloway SFRS officer Hamish McGhie said: “Protecting the public and communities from harm is at the heart of what we do, and any death on our roads is one too many.
“Unfortunately, firefighters frequently attend road traffic collisions and see all too clearly the devastation that can be caused. We thoroughly believe prevention is key and that is why we are throwing our full support behind Be Safe – Be Seen.”
For all the latest news analysis, competition reports, interviews, features and much more, don’t miss Horse & Hound magazine, on sale every Thursday.
Stay in touch with all the news in the run-up to and throughout the major shows and events during 2026 and beyond with a Horse & Hound subscription. Subscribe today for all you need to know ahead of these major events, plus online reports on the action as it happens from our expert team of reporters and in-depth analysis in our special commemorative magazines. Have a subscription already? Set up your unlimited website access now

Eleanor is an experienced journalist who spent over eight years working for local and national newspapers before joining H&H as news editor in March 2016. Passionate about equine welfare and exposing the truth, Eleanor has reported on all aspects of the industry, from Brexit to anti-bullying campaigns, and from dressage rules to mules. Her sport of choice is showjumping, in which she competes her own horses, and she also enjoys reporting at local jumping shows through to international championships.