A new horseracing-themed learning tool aimed at school children has been launched by the British Horseracing Authority (BHA) in an attempt to raise racing’s profile.
‘Raceday for Schools’ offers students the chance to manage an interactive racecourse, own a virtual horse and see the effects of business decisions.
Marketing, decision-making, leadership and financial capability are especially focused on while quizzes and games make the topic approachable for young people
The system is a free online teaching resource aimed at 11-16 year olds that can be built into the curriculum and teaches business skills.
By introducing children to the range of jobs related to the racing industry — from being a trainer or a jockey to managing or marketing a racecourse — the BHA hopes more school leavers will enter the industry.
Nic Coward, chief executive of the BHA said: “Racing could be in every secondary school across the country.
“We developed Raceday after extensive research with teachers. This uncovered huge interest in horseracing but a lack of knowledge of the sport as a major ‘business’ activity in the UK.
“We hope that the resource will be a fantastic learning tool for young people whilst also opening their eyes to racing and the many career opportunities available.”
The resource is directly linked to Enterprise education — work-related learning — and
The BHA has confirmed that initial feedback to the project has been positive, especially at schools near to racecourses.