New appointments within the equestrian industry

Horslyx appoints new PR firm

From 1 July 2009, Horslyx promotional campaigns will be handled by Lauren Griffith, of G-Gee PR and Marketing.

Anita Watson, Horslyx Product and Sales Manager, says: “Supported by a dedicated team, Horslyx is continually developing. Lauren is a welcome breath of fresh air and we, the Horslyx team, are looking forward to working with her to continue to evolve the Horslyx brand.”

New national sales manager for Dengie

Chris Allen has joined Dengie as the company’s new national sales manager. Chris, 45, is responsible for the overall sales function within the company including the UK field sales team.

Chris has 17 years retail, wholesale and national account sales management experience gained in the wine industry with Ernest & Julio Gallo Winery Europe. Prior to joining Ernest & Julio Gallo, he served in the armed forces for 12 years with the Queens Life Guards.

• If your equestrian company has made any recent appointments, do email details to carol_phillips@ipcmedia.com

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