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A new soap has been developed for horses and dogs to offer relief to skin disorders, allergic reactions and irritations.

The “SOA Itch BE Gone Soap” has been launched by “America’s Acres Animal Health Products” and is made from natural ingredients.

“[The soap] will stop the itching and rubbing cycle associated with all types of skin conditions,” said Ralph D’Agosta from America’s Acres.

“It is very effective for sweet itch, ring worm and rashes to name a few conditions.”

A 300g bar of the soap cost $10.99 (£6.80).

For more information email info@EquineAcresIreland.com