Pfizer Animal Health, manufacturer of the equine wormers Equest and Equest Pramox, has unveiled its new website www.wormingyourhorse.info.

The website’s aim is to make it easier for horse owners to understand and follow the most up-to-date principles of sustainable worm control.

Based on Pfizer’s Manage, Test, Plan, Dose campaign, the new website takes all the confusion out of equine worm control with clear, logical and easy-to-understand guidance and advice.

It explains how and why it’s so important to manage the worm challenge on the pasture; the role of faecal worm egg counts, how history and management play a part in planning the best worm control programme and how to choose and use the right wormer at the right time of year.

And there is also a section of frequently asked questions that provides answers to some of the most commonly asked questions about worm control.

Paul Blanc, Pfizer’s equine brand manager said: “In developing our new website we have listened carefully to what horse owners really want and need to know.

“The result is a source of plain-speaking, unbiased facts and advice, providing horse owners with the most current thinking on sustainable worm control in a format they can really identify with.”

Visit www.wormingyourhorse.info and bring clarity to your worm control programme.