Eventing and racing are teaming up this year at Mitsubishi Motors Badminton Horse Trials as the Jockey Club is sponsoring an area in The Outside Chance — a bar overlooking the lake.

The Outside Chance public bar will return to Badminton this year, after a successful first year in 2010. It opens today (Thursday 21 April) until Monday (25 April).

New this year is The Jockey Club, a raised enclosure named after its sponsor, within the marquee that overlooks the main bar.

Live racing will be shown all weekend and a bookmaker will be on hand to take bets on both racing and the results at Badminton. This is the first venture between The Jockey Club and The Outside Chance who have plans to team up again at a number of race meetings throughout the year.

“The aim is to welcome as many equine lovers as possible over Badminton, show them a great time and invite them to come racing on any of The Jockey Club’s 14 racecourses,” said Jockey Club spokesman Scott Bowers.

“Badminton is such a major event, it’s an excellent opportunity to reach like-minded people. We’re also discussing how to bring The Outside Chance experience to some of our racecourses.”

The bar is open to all and is situated between the shopping village and lake. It also features plasma screens to catch all the action, a raised covered terrace and an outdoor bar.

Freddie Tulloch from The Outside Chance added: “The long-term idea is that together we will run The Outside Chance at a selection of Jockey Club racecourses in the hope that what we offer will help broaden the appeal of racing.

“Badminton attracts close to a quarter of a million equine enthusiasts and the hope is that by promoting racing their next visit to an equine event might just be a day at the races.”

The Outside Chance will be open each day from 8.30am until 10pm serving food and drink.

Follow all of the action from Badminton at www.horseandhound.co.uk/badminton2011live